Dormakaba Mobile Key in Apple Wallet
The video was skillfully filmed at a Loews Hotel in Chicago to unveil the integration of Dormakaba's mobile key with Apple Wallet. From initial concept to storyboarding, the team worked in close collaboration with Dormakaba and Apple to ensure a seamless blend of the two brands. Balancing the distinct identities of Dormakaba and Apple within the video was a meticulous process, as it required strict adherence to Apple's brand guidelines while showcasing Dormakaba’s identity. The final outcome was a harmonious fusion of both brands, resonating positively with all involved stakeholders.
TrashHoles Campaign
Smash My Trash is a specialized mobile trash compaction service designed for commercial dumpsters. They deploy their truck to construction sites, manufacturing facilities, and warehouses to expertly compact the dumpsters, thus significantly reducing the need for frequent trash pickups. This creative campaign was introduced to challenge the common gripes people have with traditional trash services, which are often messy, inconsiderate, and consistently tardy. Smash My Trash has revolutionized the way people perceive and manage their trash services.
Allison Transmission Logging Testimonial
We were on assignment from Allison to visit a truck dealer who had custom-built a truck for a customer skeptical about the suitability of an automatic transmission in the logging industry. Despite the arduous journey to reach the location, the moment we ascended the mountains and pushed through the clouds, we were rewarded with a truly breathtaking panorama, making the entire trip absolutely worthwhile.
Wabash Player Intros
Each year, Wabash creates a compelling series of videos that showcase Purdue graduates who have found successful careers at Wabash. These captivating videos are prominently displayed on the jumbotron during home basketball and football games throughout the season. The primary objective of these videos is to inspire and inform current students about the exceptional engineering opportunities available right near their campus.
Allison Product Walkaround Videos
Allison was seeking a fresh approach to communicate the product specifications for their diverse propulsion solutions. Typically, this information was shared through extensive PowerPoint presentations laden with statistics and graphs. However, we opted for a different strategy by producing a series of videos set in Allison's state-of-the-art Innovation Center. To enhance the videos, we utilized a truck with a green screen, enabling the incorporation of video footage and animations in the background during the post-production phase. This innovative method offered a revitalizing way to present the information.